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Report: Taylor Swift’s “Evermore” Wins US Sales Race, Debuts At #1 Overall; “Folklore” Takes #2 For Sales, #3 For Total Units

Taylor Swift had a massive week on the album charts.

Taylor Swift by Beth Garrabrant | Courtesy of Republic Records

Making good on mid-week projections (and common sense), Taylor Swift’s “evermore” debuts as the #1 album for US sales and activity.

According to Hits Daily Double, “evermore” sold 157K US copies during the December 11-17 tracking period. With units from track sales and streams included, the album generated 331K in total first-week activity.

Both figures rank as the week’s best. Swift, in turn, scores her eighth career number one album.

The new “evermore” was not, however, the only Taylor Swift album to make an impact this week. Thanks to a new wave of physical sales (and auxiliary buzz from the new release), predecessor “folklore” also climbs the charts. The album posted 100K in tracking period album sales and 129K in total tracking period units.

The sales figure ranks as the week’s #2 sum; only “evermore” fared better. The album meanwhile trails only “evermore” and Kid Cudi’s “Man On The Moon III” (148K units, 16K from sales) for #3 on the overall chart.

Due Sunday, Billboard’s specific numbers may differ slightly from the Hits figures. The overall outcome, however, will be the same: a #1 debut for “evermore,” and an impressive week for “folklore.”

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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