Early sales and consumption projections have arrived for Madonna’s “Madame X.”
Based on initial data, Hits Daily Double expects “Madame X” to sell 75-95K pure US copies this week. With units from track sales and streams included, the album may generate 80-100K in total first-week units.
As is the case with many of today’s releases, “Madame X” is benefiting from album bundles and direct-to-consumer sales.
As it currently stands, “Madame X” is tracking as the week’s top new entry. Per Hits, it may even be in contention for #1 overall.