Beyond generating buzz among music fans, Camila Cabello’s “HOT UPTOWN (featuring Drake)” is attracting interest at radio. The collaboration, which is launching as the next official single from Camila’s “c,xoxo” album, received strong opening day looks at the pop and rhythmic formats.
Dozens of stations have already played the song at pop radio, with a whopping 13 providing 5 or more spins through Friday night. According to Mediabase, the biggest support has thus far come from Y100 Miami (7 spins through Friday), KJ103 Oklahoma City (6 spins), K92 Roanoke (6 spins), and Music Choice (6 spins).
On the rhythmic front, Hot Radio 104.7 Portland, Maine is leading the way with 8 early spins. Power 102.1 El Paso (7 spins), 96.1 The Beat Colorado Springs (7 spins), 99.3 The Buzz Atlantic City (7 spins), and 93.9 The Beat Honolulu (6 spins) also provided ample early support.
“HOT UPTOWN” officially impacts this week.
