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Luke Bryan’s “Kill the Lights” Sales Forecast Reduced; “Compton” Upgraded

While opening day data suggested Luke Bryan’s “Kill the Lights” would comfortably outsell Dr. Dre’s “Compton” soundtrack during the August 7-13 tracking week, the gap started to close over the weekend.

Based on updated insight, Hits Daily Double is now forecasting a 315-325,000 bow for “Kill the Lights” and a 290-300,000 launch for “Compton.”

Industry analysts originally eyed a 350-400,000 bow for “Kill the Lights.” Based on softer-than-expected Friday sales, that total was reduced to 325-340,000. The new estimate represents another downgrade.

“Compton” was originally pegged for a 300-350,000 launch. It, too, moved fewer copies than expected on Friday, and the result was a downgrade to 260-275,000. The new projection thus represents an upgrade.

As it stands, “Kill the Lights” is still expected to win the weekly pure sales race. Estimated data shows it also maintains a narrow lead in the total consumption (pure sales, track sales/10 and streams/1500) battle.

That portrait could change as the week progresses.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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