In a rather unsurprising outcome, Kanye West’s “Jesus Is King” won this week’s US album sales and consumption races.
According to Hits Daily Double, the album sold about 110K US copies during the October 25-31 tracking period. With units from track sales and streams included, the album generated 276K in total first-week consumption.
Both figures comfortably rank as the week’s best marks.
The album sales total also markedly tops initial projections, which called for a bow in the 60-85K range. The consumption figure bests the initial 225-275K range.
Due Sunday, Billboard’s data may differ slightly from that reported by Hits. The discrepancies will not, however, affect the overall outcome: “Jesus Is King” will reign as the week’s #1 performer for album sales and total consumption.