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The Weeknd’s “Take My Breath” Received Thursday Night Airplay At Pop & Rhythmic Radio

“Take My Breath” is off to a hot start at radio.

The Weeknd - Take My Breath video screen | XO/Republic

Starting with its official premiere at 12AM ET early Friday morning, The Weeknd’s “Take My Breath” has been receiving support at pop and rhythmic radio. Since the launch time was prior to midnight in non-east coast US markets, “Take My Breath” was able to register some Thursday night airplay at both formats.

On the pop front, Mediabase notes that WiLD 94.9 San Francisco and 97.1 NOW Los Angeles had each played the song 3 times by the end of Thursday. 99.7 NOW San Francisco, 102.7 Da Bomb Honolulu, 96.1 NOW San Antonio, and 98.5 KLUC Las Vegas each played the song twice.

93.9 The Beat Honolulu ranked as the rhythmic leader, offering 5 spins before Thursday came to a close. B95 Fresno (4 spins), 102.5 KSFM Sacramento (3 spins), KUBE 93.3 (3 spins), and Power 98.3 Phoenix (2 spins) also offered multiple Thursday night spins.

“Take My Breath” will continue to receive big airplay on Friday, with numerous stations at both formats playing the song every hour.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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