It has been either the format’s most-added or second-most-added song for three consecutive weeks. It is gaining airplay at a faster rate than every song but MAGIC!’s #5 hit “Rude.”
And as of Saturday, July 5, it is officially a top 20 song at pop radio.
According to Mediabase’s rolling airplay chart, Charli XCX’s solo breakthrough “Boom Clap” was the format’s twentieth-most-played song over the seven days ending July 4.
Its spin count of 4,054 represents a dramatic increase of 1,633 over the prior week’s total. Its estimated audience of 23.16 million was the format’s nineteenth-largest over the measured period.
Responsible for 1.68 million and 1.58 million of those impressions, respectively, Dallas’ 106.1 KISS and Los Angeles’ 102.7 KIIS provided the largest individual contributions to the song’s healthy audience total.
Still #9 on iTunes, “Boom Clap” appears at #25 on the latest edition of the Billboard Hot 100.
— After “Rude” (+1,874 weekly spins) and “Boom Clap” (+1,633), other big gainers at pop radio include Nico and Vinz’ #2 “Am I Wrong” (+1,391), Sam Smith’s #7 “Stay With Me” (+1,244), Maroon 5’s #12 “Maps” (+1,238), Clean Bandit’s #28 “Rather Be (featuring Jess Glynne)” (+1,198), Demi Lovato’s #15 “Really Don’t Care (featuring Cher Lloyd)” (+900), Disclosure’s #6 “Latch (featuring Sam Smith)” (+829), Iggy Azalea’s #38 “Black Widow (featuring Rita Ora)” (+703) and OneRepublic’s #13 “Love Runs Out” (+667).
