Buzz over the Taylor Swift-related content did not fuel a ratings gain for “Keeping Up With The Kardashians.” The E! flagship actually suffered live+same-day declines this week.
“WAGS” also suffered losses.
According to L+SD data posted by Showbuzz, Sunday’s “Keeping Up” drew a 0.68 adults 18-49 rating and 1.38 million total viewers. The numbers trail the 0.71 rating and 1.44 million viewership mark drawn by the previous week’s episode.
In addition to her response to the latest chapter in the Taylor Swift-Kanye West feud, Sunday’s episode focused on Kim’s preparations for the “MILF $” video.
Lead-out “WAGS” followed with a 0.28 adults 18-49 rating and 0.54 million total viewers. Last week’s edition scored a 0.34 and 0.64 million.
