No one within the television industry had high expectations for the “Work It” premiere ratings, and no one, therefore, will be disappointed to know the show got off to a soft start Tuesday.
Despite airing without competition from “Glee,” “Work It” could only muster a 2.0 adults 18-49 rating with 6.1 million viewers. That demo performance is actually 17% below the opener for freshman “Man Up,” which failed as the previous Tuesday at 8:30PM timeslot occupant.
Of note regarding that comparison, however, is the fact that “Last Man Standing” has lost some luster as a lead-in. While it provided a 3.0 rating when “Man Up” debuted with a 2.4, it was down to only a 2.4 Tuesday, meaning “Work It” actually had slightly better retention.
Granted, net ratings do matter, and with the critically-panned “Work It” likely to fall in the coming weeks, its renewal prospects are not looking especially promising.
