NBC’s “The Event” is not the only heavily-hyped new supernatural drama facing a ratings challenge. ABC’s “No Ordinary Family” suffered yet another ratings slip for its third episode.
The 8PM entry dropped another 15% to a 2.3 adults 18-49 rating. Total viewership was down to 7.68 million.
While “Family” competes with powerhouses “Glee” and “NCIS” in a stacked timeslot, the hefty competition is not enough to explain the ratings downtrend. “Family” premiered to a 3.2 rating two weeks ago; on that same night, the Britney Spears-themed “Glee” posted a rating 28% higher than what it scored this week. There was no chance of “No Ordinary Family” becoming a top-ranked series in this timeslot, but the potential eyeballs were certainly there.
“Family” led into the “Dancing with the Stars” results show (15.69 million viewers, 3.4). 10PM series “Detroit 1-8-7” continues to disappoint; this week’s episode scored a 1.8 rating with 7.43 million viewers.
Well I think it has everything to do with the appearance that the writers are the same crew that write for ICarly. It is one thing to suspend logic to accept “super heroes” but entirely another to believe that any women, even a super hero can run faster than sound in 4″ heels and not break one in 600 miles!!! The audience drop off is equal to the stupidity and inconsistency of the writing, one would think this is a farce based on the way the characters interact, who has neighbors that openly insult them without telling them off? You are going down in flames and your powers cannot help you, you need super writers!