A country radio impact date has finally been set for Jessie James Decker’s “Lights Down Low.”
New Revolution and Epic Records confirm that the single will go for country radio adds in conjunction with the October 24 add board.
“Lights Down Low” made its digital debut in the summer of 2015. The single performed impressively out of the gate, reaching #1 on the iTunes country chart.
It was not until the summer of 2016, however, that talk of a radio push first emerged. In an announcement confirming that it had signed Jessie James Decker, Epic Records noted that the song would impact radio in August 2016.
That impact date was obviously delayed, but it now appears “Lights Down Low” will finally get its chance at country radio success.
In an ad confirming the upcoming impact, New Revolution and Epic note that “Lights Down Low” has sold over 50,000 US downloads to date. It has meanwhile amassed 6 million Spotify streams.