New music is supposed to arrive on Fridays, but that guideline did not apply to several of this week’s biggest releases.
Maroon 5’s “Cold” arrived on Tuesday, while Kygo x Selena Gomez’ “It Ain’t Me” and Linkin Park’s “Heavy (featuring kiiara)” debuted on Thursday.
Lana Del Rey’s surprise new single “Love,” meanwhile, launched on Saturday.
By very early Sunday morning, it was inside the Top 10 on the US iTunes sales chart.
“Love” holds #9 on the listing as of 2:40AM ET.
It is one of three new releases in the Top 10. The aforementioned “It Ain’t Me” is currently #3, while Ed Sheeran’s “Divide” track “How Would You Feel (Paean)” is #4.