Update: Interscope is no longer advertising a May 10 impact for Zedd & Kesha’s “True Colors.” No replacement date was available at press time.
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Bahari’s “Dancing On The Sun” is not the only Interscope-promoted song going for pop radio adds this coming Tuesday.
The label’s promo team just confirmed that Zedd and Kesha’s newly released “True Colors” will also impact in conjunction with the May 10 pop radio add board.
Released last week, “True Colors” has thus far received early airplay from a handful of stations. Top early supporters include Modesto’s 95.1 KHOP, Portsmouth’s Z107, and San Francisco’s WiLD 94.9.
KHOP, WiLD, and the Quad Cities’ B100 officially added the song this past week.