Airing absent its Nick at Nite simulcast, “Younger” reached a considerably reduced total audience this week.
It did, however, post improved marks on its TV Land home.
Per Nielsen cable data, Wednesday’s “Younger” drew a 0.20 adults 18-49 rating and 574,000 viewers. Last week’s 10PM episode drew a 0.17 rating and 540,000 viewers on TV Land, while the 10:30PM follow-up posted a 0.13 with 433,000).
Last week’s episodes, however, reached additional viewers courtesy concurrent Nick at Nite airings. The former gained a 0.18 in the demo and 560,000 from Nick, while the latter installment garnered a 0.16 and 492,000 thanks to the simulcast.
— Lead-out “Teachers” endured a similar fate. Without a concurrent Nick broadcast (and with an earlier airtime), the episode drew an increased audience on its native TV Land but a smaller audience overall.
Airing at 10:30PM, the TV Land broadcast drew a 0.14 adults 18-49 rating and 392,000 total viewers. Last week’s episode, which aired at 11PM, posted a 0.19 with 513,000 on Nick and a 0.09 with 341,000 on TV Land.
