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“Captain America” Box Office Looks Strong, “Friends with Benefits” Okay

After narrowly earning the best midnight opening of any superhero movie this summer, “Captain America: The First Avenger” has another achievement in its sights–the best opening weekend for the genre in 2011.

Deadline reports early Friday tracking in the $26 million range for “Captain America” with $65 million-plus as a realistic weekend target. That would put it right in contention with “Thor,” the May release that garnered just under $66 million in its debut.

It also ranks well ahead of estimates, which were eyeing a bow more in the $55 million range. Even late adjustments based on positive reviews and gameday buzz were forecasting just $60 million.

Fellow new release “Friends with Benefits,” meanwhile, is set to land just in the low end of forecasts with a still-healthy $20 million for the weekend. The Deadline tracking says “Friends” will have earned about $7 million on Friday.

Reviewed far more favorably, “Friends” would top the opening weekend of “No Strings Attached” if it could stay on track for $20 million in its debut.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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