Update: Fifth Harmony’s “Work From Home (featuring Ty Dolla $ign)” officially ranks as the Mediabase urban panel’s #58 song. It was outside the Top 140 last week.
It received 260 spins during the May 8-14 tracking week.
Fifth Harmony’s rhythmic and pop radio hit “Work From Home (featuring Ty Dolla $ign)” is quickly gaining traction at urban radio.
“WFH” was officially “added” by 24 Mediabase-monitored urban stations this week. It, more importantly, is beginning to receive meaningful airplay at the format.
The lead “7/27” single received new support from dozens of urban stations during the May 8-14 tracking week. Seven stations — including four that did not play the song last week — provided more than ten weekly spins.
The greatest weekly support came from Kansas City’s Hot 103 Jamz. The station, which played the song 24 times last week, provided 37 spins this week.
Charleston’s 99.3 The Box, a new supporter, provided the second-greatest number of weekly spins. It played “Work From Home” 27 times this week.
Salisbury’s Power 101.7, also a new supporter, offered 19 spins during the most recent tracking week. Fayetteville’s WCCG 104.5, which played the song 6 times last week, upped its support to 17 spins this week.
Corpus Christi’s 102.9 KNDA and Lansing’s Power 96.5, both new supporters, respectively offered 12 and 11 spins, while Rochester’s WDKX increased its airplay from 1 play to 11 plays this week.
While they did not offer a double digit weekly spin count, Montgomery’s 97.9 JAMZ (9 spins), Jackson’s 99 JAMS (7 spins), Milwaukee’s V100.7 (6 spins), Biloxi’s JZ94.5 (6 spins), and Music Choice (6 spins) all contributed notable new airplay this past week.
Many other new supporters offered between 1 and 5 spins, with Nashville’s 101. The Beat (5 spins, 28K audience impressions), Philadelphia’s Power 99 (4 spins, 24K impressions), and Miami’s 103.5 The Beat (3 spins, 24K impressions) each providing as much — if not more — audience exposure as many of the bigger supporters.