Update: According to final broadcast data, NBC’s “Hannibal” began its third season with a 0.7 adults 18-49 rating and 2.575 million total viewers.
The episode was the lowest-rated and least-watched season premiere on record. The demo number, meanwhile, ties a series low for any “Hannibal” episode.
Airing on February 28, 2014, the season two “Hannibal” premiere drew a 1.1 adults 18-49 rating with 3.27 million viewers. The April 4, 2013 series premiere was good for a 1.6 with 4.36 million viewers.
“Aquarius,” which led into Thursday’s “Hannibal” premiere, drew a 0.7 adults 18-49 rating with 3.704 million viewers. Both numbers were down sharply those of last week’s two-hour premiere, which generated a 1.1 with 5.67 million viewers.
In conjunction with that premiere, NBC made all “Aquarius” episodes available for on-demand streaming.
Both “Aquarius” and “Hannibal” faced competition from ABC’s mammoth NBA Finals broadcast. Game one between the Warriors and Cavaliers drew a 6.9 rating with 17.768 million viewers.
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Leading out of a deflated “Aquarius” and facing the NBA Finals, Thursday’s “Hannibal” was the lowest-rated and least-watched season premiere on record. Its adults 18-49 demo rating tied a series low.
The episode, which kicked off the third season, drew a 0.7 adults 18-49 rating with 2.621 million viewers.
Both marks represent premiere lows for the acclaimed drama. Airing on February 28, 2014, last year’s “Hannibal” premiere posted a 1.1 adults 18-49 rating with 3.27 million viewers.
The April 4, 2013 series premiere was good for a 1.6 with 4.36 million viewers.
— Down sharply from last week’s premiere, the aforementioned “Aquarius” posted a 0.7 adults 18-49 rating with 3.922 million viewers in the 9PM hour. Last week’s two-hour premiere drew a 1.1 with 5.67 million viewers.
In conjunction with last week’s premiere, NBC made the entire “Aquarius” season available for on-demand streaming.
