Offering minimal improvement over last week’s low-profile Martin Freeman-Charli XCX episode, the final “Saturday Night Live” of 2014 underwhelmed in the overnight ratings department.
The episode, which featured host Amy Adams and musical guest One Direction and also functioned as the annual Christmas installment, drew a soft 4.0 overnight household rating. It registered a 2.0 adults 18-49 rating in the twenty five markets with local people meters.
Up by one-tenth from last week’s episode in the household ratings, this week’s “SNL” matched that installment’s performance in adults 18-49. It trailed the December 6 James Franco-Nicki Minaj episode (4.4 overnight household rating, 2.2 adults 18-49 rating) in both columns.
It also fell considerably short of last year’s corresponding Christmas installment.
Last year’s Christmas episode, which featured Jimmy Fallon and Justin Timberlake, drew a whopping 6.3 overnight rating with a 3.9 adults 18-49 mark in the people meter markets. While this year’s episode had no chance of mirroring the performance of that special attraction, hope existed that the Christmas element and One Direction’s appeal would combine to produce some sort of spike.
Considering the household and adults 18-49 ratings do not rank spectacularly even within the modest confines of the show’s fortieth season performances, such a spike did not visibly enter the equation.
