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“2 Broke Girls” Posts Soft Ratings Despite Lindsay Lohan

Asked to anchor CBS’ Monday for the first time this season, “2 Broke Girls” turned to the buzzworthy Lindsay Lohan for help making a splash.

That help did not come.

While Lohan’s guest turn likely played a minor role in compensating for the loss of the show’s “How I Met Your Mother” lead-in, it was not enough to attract a sizable audience. Per Nielsen’s Fast National Data, Monday’s edition of “2 Broke Girls” was one of the season’s weakest broadcasts.

With a 2.3 adults 18-49 rating and a viewership average of 7.22 million viewers, Monday’s “2BG” narrowly bested the March 17 episode. Leading out of “How I Met Your Mother,” that 8:30PM broadcast drew a 2.2 with 7.21 million viewers.

CBS is therefore 0-for-2 when it comes to stunt casting this April. It previously struck out last week when Ashton Kutcher’s fiancee and former “That ’70s Show” co-star Mila Kunis failed to ignite meaningful ratings growth for “Two and a Half Men.”

CBS followed “2BG” with the time period premiere of “Friends With Better Lives.” The new ensemble drew a 1.8 with 5.69 million viewers.

“Mike & Molly” (2.1, 7.49 million) and “Mom” (1.9, 6.86 million) filled the 9PM hour, while a “Person of Interest” encore closed out CBS’ evening.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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