Proving that television ratings and social media discourse are not yet positively correlated, the “American Idol” finale delivered an all-time ratings low despite posting a record social score.
The show delivered a 6.4 adults 18-49 rating with 21.5 million viewers Wednesday. While significantly higher than the season ratings average, that was down dramatically from past finales.
Social-wise, however, the show was a hit, generating more than 1 million social comments, which FOX says was “the MOST of any broadcast or cable TV show telecast this season!”
For the season, “Idol” drove 5.9 million social comments, which is a television record for a full season of a television series.
