While Mariah Carey’s “Infinity” failed to ignite ample first week interest at hot adult contemporary radio, it earned a considerably warmer reception from several other formats.
So warm, in fact, that “Infinity” ultimately earned more overall radio adds than any other song this week.
According to Mediabase, the week’s strongest support came from the urban radio format. There, “Infinity” scored adds from 29 monitored stations. It tied DeJ Loaf’s “Me, U & Hennessy” as the format’s second-most added song this week.
Cut from Carey’s “#1 to Infinity” compilation, the song also picked up adds from 27 pop stations (4th-most added, tie), 15 urban adult contemporary stations (2nd-most added), 12 rhythmic stations (3rd-most added) and 1 adult contemporary station.
With its 5 Hot AC adds also included, it amassed a total of 89 impact week adds.
With a respectable support framework in place, attention will now turn to whether “Infinity” can command an impressive level of airplay.
