Update: The two-hour premiere of “24: Live Another Day” garnered a 2.6 adults 18-49 rating with 8.08 million viewers. Down 32% from the 3.8 demo rating delivered by the two-hour season eight premiere (on a Sunday), the performance was nonetheless solid by current broadcast standards. It also represented significant growth over FOX’s recent Monday night average.
Among adults 18-49, “24” placed second in its 8-10PM timeslot behind NBC’s “The Voice.” The music competition series drew a 3.0.
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The first “24” premiere in more than four years delivered a solid, but unspectacular rating for FOX.
Monday’s two-hour launch of “24: Live Another Day” scored a 5.8 overnight household rating. A very competitive total that represents a welcome improvement from FOX’s typical Monday performance this season and a total, it is nonetheless down notably from the rating for the most recent “24” premiere episode.
That episode, which kicked off the eighth and final season on Sunday, January 17, 2010, delivered a 7.5 overnight household rating. TVMediaInsights adds that the following night’s time period premiere posted a 7.7.
Those numbers translated into respective adults 18-49 ratings of 3.8 and 3.6.
Among adults 18-49, FOX’s two-hour “24: Live Another Day” will likely place second in its 8-10PM timeslot. NBC’s flagship “The Voice” is expected to win.
