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Ratings: “Cooper Barrett,” “Bordertown” Sink; “Bob’s Burgers” Holds Steady

For the first time since January 17, FOX aired original editions of its Sunday night comedies.

Airing on Valentine’s Day and, in the case of the 9PM comedies, against massive competition from the midseason “Walking Dead” season premiere, four of the five suffered notable losses.

Per Nielsen fast national data, 7:30PM utility player “Bob’s Burgers” drew a 1.0 adults 18-49 rating and 2.032 million total viewers. It matched the previous episode’s adults 18-49 rating (1.0) but was down in total viewership (2.032 million).

Even in one column was the best outcome achieved by a FOX comedy Sunday night. The other four shows were down substantially in both.

8PM veteran “The Simpsons” drew a 1.3 adults 18-49 rating and 2.901 million viewers, numbers which trail the 1.8 rating and 3.949 million viewer mark drawn on January 17.

Recently launched comedy “Cooper Barrett’s Guide To Surviving Life” fell into dangerous ratings territory at 8:30PM. The show, which posted a 1.2 and 2.558 million viewers on January 17, was down to a mere 0.7 and 1.748 million.

9PM staple “Family Guy” slipped from 1.7/3.411m to 1.2/2.509m, while freshman comedy “Bordertown” closed the night with a 0.7 rating and 1.678 million viewership mark. Both were down sharply from the 1.2 rating and 2.570 million achieved by the last episode.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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