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SuperM Comments As Mini-Album Obliterates Sales Expectations, Earns #1 On Billboard 200

SuperM’s first mini-album debuts at #1 in the United States.

Super M with execs, courtesy of Capitol Records

At the midway point of the October 4-10 tracking period, analysts expected SuperM’s first mini-album to debut with about 70K in first-week US units.

The album ended up more than doubling that projection. As a result, it earns #1 on the Billboard 200 chart.

Per Billboard, the album debuted with 168K in first-week US consumption units. A mammoth 164K come from album sales, with the rest coming from track sales and track streams.

As is becoming increasingly common in today’s market, the album’s sales figure benefited heavily from a variety of bundle and direct-to-consumer opportunities. Billboard notes that SuperM ignited fan interest with over 60 merchandise-album bundles, tour-album bundles and eight different editions of the CD.

SuperM becomes the first K-Pop act to debut at #1 in the US with an inaugural release.

“We are so happy that we ranked #1 on the Billboard 200,” says Super M. “It’s like a dream come true. We are happy that our new challenge achieved such great results, and we would like the thank everyone who believed in us and supported us. We will work hard to show our super synergy and do our best throughout our activities.”

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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