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Katy Perry’s “Rise” Received Opening Day Pop Radio Airplay; Salt Lake, Miami, Flint Stations Were Leaders

Katy Perry [NBC]

While it did not receive the extensive “on the hour” airplay promotions afforded to Britney Spears’ “Make Me (featuring G-Eazy),” Katy Perry’s “Rise” still received a healthy amount of first day attention at pop radio.

Over fifty pop stations played “Rise” at least twice on Friday, July 15. Thirty four played it at least thrice, while over twenty delivered four or more spins.

The greatest opening day support came from Salt Lake City’s Mix 105.1 (14 spins), Salt Lake City’s 97.1 ZHT (12 spins), Miami’s Hits 97.3 (8 spins), Flint’s CK105.5 (8 spins) and Philadelphia’s Q102 (7 spins).

“Rise,” like seven other singles, officially impacts in conjunction with the July 19 pop add board.

In conjunction with the song’s late Thursday/early Friday release, Perry and NBC confirmed that “Rise” would be an anthem for NBC’s 2016 Olympics coverage. It will appear in promotional campaigns before the event and at key times during the actual Summer Games.

“Rise” is not the lead single from Perry’s next album, which may explain why enthusiasm over the release has been somewhat curbed.

Not too curbed, however. It is still the #1 song on iTunes in the US (and many other countries). It still received opening day airplay, and it is still officially going for pop radio adds.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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