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Kendrick Lamar’s “Not Like Us” Earns Most Added Honor At Rhythmic Radio; “Euphoria” Tops Urban Add Board

Kendrick Lamar’s Drake diss tracks are winning support at radio.

Kendrick Lamar - Not Like Us audio cover

They are amassing considerable buzz. They are posting monster numbers on streaming platforms. And Kendrick Lamar’s Drake-focused diss tracks “Not Like Us” and “euphoria” are also garnering ample support at radio.

Each, in fact, earns a most added distinction at a major radio format this week.

Picked up by 49 Mediabase-monitored rhythmic stations, “Not Like Us” reigns as that format’s most added song. “Euphoria” claims fourth on the Mediabase rhythmic add board with its 24 adds, trailing “Not Like Us,” Tommy Richman’s “MILLION DOLLAR BABY” (39 adds, 2nd-most), and Shaboozey’s “A Bar Song (Tipsy)” (31 adds, 3rd-most).

“Euphoria” meanwhile leads the way on the Mediabase urban add board, courtesy of its 53 playlist adds at the format. “Not Like Us” lands in third there with 44 pickups, landing only below “euphoria” and Inayah’s “For The Streets” (52 adds, 2nd-most). The aforementioned “MILLION DOLLAR BABY” takes fourth on the urban add board with 38 pickups.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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