The Interscope radio team is officially shifting its attention from “Bad Liar” to “Fetish.”
Monday night, the label confirmed that “Fetish (featuring Gucci Mane)” is Selena Gomez’ official radio single. It will officially impact pop radio in conjunction with the July 25 pop radio add board.
“Fetish” was receiving airplay even prior to the announcement; it was this past week’s #64 song at pop radio. Some stations, moreover, have already added the single to their playlists.
“Bad Liar,” which was released in May, has reached a peak position of #12 on the Mediabase pop radio airplay chart.