The video for the Spanish version of Pitbull & J. Balvin’s “Hey Ma (featuring Camila Cabello)” is set to receive ample exposure on Telemundo and Universo.
According to Telemundo, the Spanish language video will premiere during the Friday, March 10 “Un Nuevo Día” (which begins at 7AM ET).
The support will continue throughout the day. Additional coverage, including exclusive interviews and behind-the-scenes clips, will air during Friday’s “Acceso Total,” “Suelta La Sopa” and “Al Rojo Vivo con María Celeste.”
Universo will join the party by airing the video in its entirety Monday.
NBCUniverso.com, Telemundo.com and the related social media networks will also provide support for the video.
“Hey Ma” is the second song to be released from the official “The Fate Of The Furious” soundtrack. The entire soundtrack and the movie itself arrive on April 14.