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The Band Perry’s “Stay In The Dark” Impacting Hot AC Radio On February 27

The Band Perry [NBC]

The lead single from The Band Perry’s first mainstream/pop album will soon impact the hot adult contemporary radio format.

Interscope confirms that “Stay In The Dark” will go for Hot AC radio adds on February 27.

In conjunction with the announcement, Interscope touted that “Stay In The Dark” is already receiving support from San Francisco’s Alice@97.3 and Star 101.3.

According to Mediabase, the major market Hot AC stations played “Stay In The Dark” 30 times and 10 times over the past seven days, respectively.

“Stay In The Dark” will not be the first The Band Perry single released to Hot AC radio. The trio’s breakthrough hit “If I Die Young” reached the Top 5 at the format, while recent single “Live Forever” earned a Top 30 peak on the Mediabase Hot AC chart.

Befitting The Band Perry’s new mainstream/pop focus, it will nonetheless be the trio’s first single to impact Hot AC without first going to country radio.

“Stay In The Dark” appears on The Band Perry’s forthcoming “My Bad Imagination.”

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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