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Sia & Kendrick Lamar’s “The Greatest” Impacts Pop Radio On September 27

Sia [Mary Ellen Matthews | RCA Press Photo]

Sia’s “Cheap Thrills (featuring Sean Paul)” spent six weeks atop the Mediabase pop radio airplay chart.

Will follow-up “The Greatest (featuring Kendrick Lamar)” also prove resonant at pop radio?

We’ll soon find out.

RCA has set a September 27 impact date for the song, which was released late Monday/early Tuesday and made available to programmers on Tuesday’s TM Studios HitDisc compilation. AllAccess first reported the 9/27 adds date.

Other songs tentatively slated to impact that day include Fifth Harmony’s “That’s My Girl” and Jordan Fisher’s “Lookin’ Like That.”

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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