It was performed on the August 28 MTV Video Music Awards. Its video premiered that night and yielded considerable streaming activity. It began to receive attention at pop, rhythmic and urban radio. All of the exposure also drove a sales increase.
With all of those factors on its side, Ariana Grande’s “Side To Side (featuring Nicki Minaj)” predictably debuts on the Billboard Hot 100.
The third “Dangerous Woman” single takes #31 on this week’s chart, which ranks songs based on combined sales, streaming and radio activity. It is the week’s top debut.
