Of the ten new entries on this week’s Billboard Bubbling Under Hot 100, three come from former iHeartRadio “On The Verge” artists.
PARTYNEXTDOOR, formerly “On The Verge” at the urban format, earns #18 on this week’s listing.
Former country “On The Verge” artist Maren Morris starts at #24 with “80s Mercedes,” while recent urban “On The Verge” selection Joey Bada$$ grabs #25 for his “Devastated.”
“Devastated” actually was the specific song promoted by the “On The Verge” program.
Positioned as a talent discovery program, “On The Verge” provides promising artists with branding support and dedicated airplay across the iHeartMedia network of radio stations.
The Bubbling Under Hot 100 chart ranks the Top 25 songs that have yet to appear on the actual Hot 100. Other new entries this week come from artists like OneRepublic, Green Day, Rae Sremmurd, and Alessia Cara.