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Taylor Swift’s “Wildest Dreams” Breaks Pop Radio Adds Record

Taylor Swift [CR: ABC]

In an absolutely monstrous week at pop radio, three songs received adds from over 100 Mediabase-monitored stations.

Two songs received more than the then-record 156 first-week Mediabase adds garnered by Jason Derulo’s “Want to Want Me” in March 2015.

One song, ultimately, sets the new record.

Taylor Swift’s “Wildest Dreams” is that song. The fifth “1989” single garnered a whopping 178 pop radio adds in conjunction with this week’s official impact. The monstrous total is the greatest ever recorded at the pop format.

By scoring 165 adds, Justin Bieber’s “What Do You Mean?” would have set a new Mediabase record — and been most-added — in any other week. Thanks to Taylor Swift’s new single, it settles for second-most-added on this week’s board.

Macklemore & Ryan Lewis’ “Downtown” follows as the week’s third-most-added song. While not enough for the top spot, its gigantic 134 add count is certainly nothing about which to sneeze.

Added by 32 stations, Nick Jonas’ “Levels” follows as fourth-most-added. Major Lazer’s “Powerful (featuring Ellie Goulding)” takes fifth-most-added on thanks to its 31 pickups.

Other notable pop options: Robin Thicke’s “Back Together (featuring Nicki Minaj)” (24 adds, 6th), X Ambassadors’ “Renegades” (19 adds, 7th), The Weeknd’s “The Hills” (17 adds, 8th), Audien’s “Something Better (featuring Lady Antebellum)” (16 adds, 9th, tie), Hailee Steinfeld’s “Love Myself” (16 adds, 9th, tie).

Major Market Adds:
New York – Z100 – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift)
New York – 103.5 KTU – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis)
New York – 92.3 AMP – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis)

Los Angeles – 102.7 KIIS – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift), El Perdon (Nicky Jam & Enrique Iglesias)
Los Angeles – Radio Disney – Let’s Be Birds (Jacob Whitesides), What Do You Mean? (Justin Bieber), Wildest Dreams (Taylor Swift)
Los Angeles – 97.1 AMP – Roses (The Chainsmokers ft. Rozes), Drag Me Down (One Direction), Wildest Dreams (Taylor Swift), What Do You Mean? (Justin Bieber)

Chicago – B96 – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift), Hold My Hand (Jess Glynne), The Hills (The Weeknd)
Chicago – 103.5 KISS – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift)

San Francisco – 99-7 NOW – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift), Powerful (Major Lazer ft. Ellie Goulding), Roses (The Chainsmokers ft. Rozes), Break a Sweat (Becky G)
San Francisco – WiLD 94.9 – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift), Break a Sweat (Becky G), Be Real (Kid Ink ft. DeJ Loaf), Be Right There (Diplo & Sleepy Tom)

Dallas – 106.1 KISS – What Do You Mean? (Justin Bieber), Downtown (Macklemore & Ryan Lewis), Wildest Dreams (Taylor Swift)

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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