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Ratings: “KC Undercover” Loses Viewers, Hits Series Lows in Key Demos

KC Undercover Poster

Viewership for Disney’s freshman series “KC Undercover” took another hit this week.

Sunday’s episode, which was the series’ sixth broadcast to date, drew a 0.33 adults 18-49 rating with 2.39 million viewers. The figures trail the 0.37 rating and 2.60 million viewership marks garnered by the previous installment.

The adults 18-49 rating, in fact, represents a new low for the Zendaya vehicle. The previous low mark belonged to the February 8 Grammys night episode, which drew a 0.35 rating with 2.22 million viewers.

Sunday’s “KC” also posted a series low in the females 12-34 demographic. The broadcast drew a 0.90 in that Disney-centric demo, which represented a steep decline from the 1.21 posted last week.

Other Sunday night Disney programs:

8PM: Liv and Maddie – 0.24 adults 18-49 rating, 0.84 females 12-34 rating, 2.02 million viewers
9PM: I Didn’t Do It – 0.35 adults 18-49 rating, 0.83 females 12-34 rating, 2.31 million viewers

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]


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