Charli XCX’s “Boom Clap” is hot on its heels, but for the time being, Demi Lovato’s “Really Don’t Care (featuring Cher Lloyd)” commands a place in the top 10 at pop radio.
According to Mediabase, “Really Don’t Care” was pop’s 10th-most-played song for the seven days ending July 19. It should hold onto that position when Mediabase issues its official, published report Sunday evening.
The song becomes the third pop radio top ten from Lovato’s “DEMI” album. The album’s “Heart Attack” and “Neon Lights” also reached the top ten on Mediabase’s chart.
Its current stint in the top ten is, however, under significant fire.
The aforementioned “Boom Clap,” which rises to #11 on the latest edition of Mediabase’s rolling chart, scored only 137 fewer pop spins during the measured period. Gaining airplay at a faster rate (it is up 1443 spins this week, while Lovato’s “Don’t Care” gained 897), “Boom Clap” will likely close the gap within a day or two.
Once that happens, “Really Don’t Care” will wait in the wings until Iggy Azalea’s free-falling “Fancy (featuring Charli XCX)” slips out of the top ten. Currently #7 on the chart with 11,918 weekly spins, the song is currently losing airplay at a rate of 2,034 plays per week.