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Ratings: “Descendants 3” Was Friday Night’s Most-Watched Original TV Broadcast

Disney Channel’s “Descendants 3” premiere fared well in the ratings.

Descendnats 3 (Disney Channel/David Bukach) BOOBOO STEWART, DOVE CAMERON, SOFIA CARSON, CAMERON BOYCE

No, it did not perform quite as well as “Descendants 2.”

Friday’s “Descendants 3” premiere did, however, post strong live+same-day numbers. It ranked as Friday night’s top original broadcast in total viewership and multiple youth and young adult demographics.

According to L+SD data posted by Showbuzz, Friday’s premiere drew a 1.1 adults 18-49 rating and averaged 4.59 million overall viewers. It also posted a 0.9 rating among adults 18-34. Demo numbers with youth viewers (particularly girls) were even stronger.

No other Friday broadcast drew better than a 0.6 in adults 18-49, a 0.5 in adults 18-34 and 3.37 million in overall viewership.

As is typically the case for high-profile Disney premieres, “Descendants 3” will pickup a considerable number of additional viewers from streaming, DVR, encores and on-demand.

— “Descendants 3” is the follow-up to 2017’s “Descendants 2,” which attracted 5.3 million viewers for its Disney Channel premiere. An ABC network simulcast added 2.4 million viewers.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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