A performance on Monday’s edition of “The Bachelorette” has sent Morgan Evans’ “Kiss Somebody” flying up the US iTunes sales chart.
The song, which was outside the Top 100 prior to Monday’s airing, had entered the Top 10 by Tuesday night. It sits at #10 on the all-genre listing as of press time at 1:40AM ET early Wednesday.
In addition to the high-profile TV exposure, “Kiss Somebody” is benefiting from a discounted price point and growing support at country radio (where it was a recent iHeartRadio “On The Verge” song).
“Kiss Somebody” is not the first country song to benefit from a showcase on “The Bachelorette.” Last year, the ABC reality series offered valuable exposure to Russell Dickerson’s “Yours.”
In 2016, Dan + Shay made waves with a “Bachelorette” rendition of “From The Ground Up.”