Imagine Dragons’ “Whatever It Takes” Enters Top 5 On US iTunes Sales Chart

The pop-rock band’s multi-format single hits the Top 5 on iTunes.

Imagine Dragons | Lloyd Bishop/NBC

Powered by rising buzz, growing support at multiple radio formats, an ongoing Jeep campaign, a discounted price point and an unquestionably strong reaction to the song, Imagine Dragons’ “Whatever It Takes” has rocketed into the upper reaches of the US iTunes sales chart.

The song, which was outside the Top 10 as recently as Wednesday, is #5 on the all-genre chart as of press time at 1:45PM ET Thursday.

Only Post Malone’s “Psycho (featuring Ty Dolla $ign)” (#1), Drake’s “God’s Plan” (#2), Zedd, Maren Morris & Grey’s “The Middle” (#3) and Bebe Rexha’s “Meant To Be (featuring Florida Georgia Line)” are selling at faster rates.

“Whatever It Takes” is in contention to hit #1 on this week’s alternative airplay chart; it is also making major inroads at hot adult contemporary and pop.

The song is the follow-up to Imagine Dragons’ hit “Thunder,” which remains prominently positioned (at #8) on iTunes.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]


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