Bibi Bourelly’s “Ballin” Confirmed For iHeartRadio “On The Verge” Program

Bibi Bourelly [NBC]

Inactive since early in the fall, iHeartRadio’s “On The Verge” program is back.

Friday, the radio giant announced that Rag’n’Bone Man’s “Human” would receive the boost at alternative radio.

Monday, iHeart identified Bibi Bourelly’s “Ballin” as its new urban radio pick.

In addition to branding support across the iHeart digital networks, “On The Verge” provides selected artists/songs with guaranteed airplay on the iHeartMedia network of stations. While not enough to automatically take a song to #1, the guaranteed airplay gives selections a legitimate chance to connect with listeners.

“Ballin” was up to #39 on this past week’s Mediabase urban airplay chart.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]


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