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Little Mix’s “Shout Out To My Ex” Now Impacting Pop Radio On January 24

Little Mix [Shout Out Video | Syco/Columbia]

Last month, Columbia announced that Little Mix’s “Shout Out To My Ex” would impact US pop radio on January 17.

In this week’s promotional newsletter, the label’s radio team revealed a new date.

The song will now go for adds in conjunction with the January 24 add board (the week of January 23).

Early support has thus far been promising, with stations like Radio Disney, SiriusXM Hits 1, 103.7 KVIL, and B96 offering considerable airplay.

“Shout Out To My Ex” hit #1 in the group’s UK home this past fall.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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