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Ratings: CMT’s 2016 Artists Of The Year Special Rises In Demo, Falls In Total Viewership

NASHVILLE, TN - OCTOBER 19: Honorees (back row, l-r) Thomas Rhett, Kelsea Ballerini, Shania Twain, Carrie Underwood, and Chris Stapleton; (front row, l-r) Luke Bryan and Florida Georgia Line's Tyler Hubbard and Brian Kelley pose for a photo during CMT Artists of the Year 2016 on October 19, 2016 in Nashville, Tennessee. (Photo by Rick Diamond/Getty Images for CMT)

CMT’s 2016 Artists Of The Year special topped last year’s broadcast in the key adults 18-49 demographic.

It meanwhile suffered a year-to-year loss in total viewership.

According to live+same-day data posted by Showbuzz, Thursday’s 9-10:30PM special drew a 0.14 adults 18-49 rating and 445,000 total viewers. Last year’s broadcast posted a weaker 0.12 demo rating but reached a total live+same-day audience of 541,000.

This year’s edition, which issued awards to Shania Twain, Kelsea Ballerini, Luke Bryan, Thomas Rhett, Chris Stapleton, Florida Georgia Line and Carrie Underwood, aired against Thursday Night Football.

The last half-hour of last year’s installment, which aired from 8-9:30PM on Wednesday, December 2, 2015, faced FOX’s “Empire.”

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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