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Adele’s “25” Pacing To Break Sales Record; 2.5-2.9 Million Currently Expected

Adele on 11/21/2015 SNL [Dana Edelson/NBC]

Barring a sudden — and highly unlikely — collapse, Adele’s “25” will break the Soundscan-era opening week sales record.

According to Hits Daily Double, the blockbuster album is on track for a first week US total in the 2.5-2.9 million range. The range is wider than usual due to the unprecedented pace at which “25” is selling.

Even a total at the bottom of that range would set the record, which currently belongs to *NSYNC’s “No Strings Attached.” The 2000 release sold 2.416 million US copies.

Adele promoted “25” with a pair of performances on Saturday’s “SNL.” She will also be performing on Monday’s “The Tonight Show Starring Jimmy Fallon” and Wednesday’s TODAY Show.

Written by Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002.

Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj.

Contact Brian at brian.cantor[at]headlineplanet.com.

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