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Kacey Musgraves’ “Golden Hour” Pacing For 28-32K Pure US Sales, 32-37K Total US Units

Early sales projections for Kacey Musgraves’ “Golden Hour.”

Kacey Musgraves released her third studio album “Golden Hour” this past Friday.

Based on early data, Hits Daily Double expects the album to sell 28-32,000 pure US copies by the end of its first week in the market.

The inclusion of TEA (track sales/10) and SEA (track streams/1500) should yield a first-week consumption total in the 32-37,000 range.

With The Weeknd’s new “My Dear Melancholy” poised to sell upwards of 55,000 pure US copies, “Golden Hour” is not in contention for #1 on the Billboard Top Album Sales chart. It is also out of the mix for #1 on the Billboard 200; “My Dear Melancholy” (projected for 150-175,000 units), Rich The Kid’s new “The World Is Yours” (projected for 50-60,000 units) and several holdover albums should end up with bigger consumption tallies.

It should, however, rank as the week’s #1 country album.

“Golden Hour” is the follow-up to Musgraves’ “Pageant Material,” which sold 55K pure US copies (and generated 60K total US units) in its first week. That album debuted at #3 on the Billboard 200 and #1 on Top Country Albums.

Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002. Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj. Contact Brian at brian.cantor[at]headlineplanet.com.

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Brian Cantor