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Billie Eilish’s “BIRDS OF A FEATHER” Takes Early Lead in Race For #1 At Pop Radio

The “HIT ME HARD AND SOFT” smash looks poised to take the #1 spot.

Billie Eilish’s “BIRDS OF A FEATHER” may be headed for #1 on this week’s Mediabase pop radio airplay chart.

The song, which received 4,499 spins during the first two days of the September 15-21 tracking period, already appears at #1 on Mediabase’s building/real-time chart.

Because the week is still so young, and because Sunday airplay can be particularly erratic, it is too early to outright declare “BIRDS OF A FEATHER” the winner. But it definitely looks like the frontrunner; its 348-spin lead over Chappell Roan’s building #2 “Good Luck, Babe!” is substantial for this point in the week, and it also has a clear momentum advantage. Whereas it is up 9% from the same-time-last-week mark, the Chappell hit is down nearly 3%.

If they stay on those rough trajectories, “BIRDS OF A FEATHER” will have no trouble closing the week at #1.

Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002. Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj. Contact Brian at brian.cantor[at]headlineplanet.com.

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Brian Cantor