Taylor Swift’s eagerly anticipated “Speak Now (Taylor’s Version)” is projected to debut with the biggest single-week US numbers of the year.
According to Hits Daily Double, the album is projected to sell about 475K US copies during the July 7-13 tracking period. With units from track sales and streams included, it should score about 700K in total first-week US consumption.
The US sales and consumption figures will each rank as the best of 2023 (and, in fact, the strongest since Taylor Swift’s own “Midnights” debuted with seven-figure tallies in the fall of 2022). Stray Kids’ “5-STAR” current holds the sales high mark with 235K, while Morgan Wallen’s “One Night At A Time” generated a 2023-best 501K units for its debut.
“Speak Now (Taylor’s Version)” follows “Fearless (Taylor’s Version)” and “Red (Taylor’s Version)” as the third in Swift’s plan to release re-recorded version of her first six albums. Each debuted at #1 on the Billboard Top Album Sales and Billboard 200 charts.