Taylor Swift - Karma video screenshot | Republic
After coming within striking distance of the top spot this past week, Taylor Swift’s “Karma” may finally be headed for #1 this week.
The “Midnights” single has taken an early lead in the race for the top spot on this week’s Mediabase pop radio chart, and it appears to have momentum on its side.
“Karma” received 2,193 pop spins on Sunday, which marked the first day of the July 2-8 tracking period. Up 2% from last Sunday’s count, the tally slots “Karma” at #1 on Mediabase’s building/real-time chart.
Because the race is so close, because the week is so young, because Sunday airplay can be erratic, and because the July 4 holiday can serve as a wildcard, it is too early to definitively call “Karma” a lock to top this week’s chart. It does, however, have a very good shot.
In addition to claiming the #1 building chart position, it was the only song in the Top 4 to post a week-over-week airplay gain on Sunday. That momentum advantage suggests it could expand its lead — and clearly secure the top spot — as the tracking period progresses.