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Ratings; Taylor Swift’s City Of Lover Concert Special Performs Modestly, Still Wins Timeslot

The Taylor Swift special aired Sunday at 10PM.

ABC’s “Taylor Swift City of Lover Concert” special did not post mammoth live+same-day ratings, but it still ranked as its timeslot’s #1 network program.

According to fast national data posted by Showbuzz, the special drew a 0.5 adults 18-49 rating and averaged 3.63 million viewers.

“City Of Lover” lost a substantial chunk of its “American Idol” lead-in, which drew a 1.0 rating and 7.25 million viewers in the 9PM hour. It nonetheless fared well from a competitive standpoint, beating rival 10PM programs from NBC and CBS in both adults 18-49 and total viewers (the series finale of “The Last Dance,” which aired on the ESPN cable network, unsurprisingly won the timeslot overall — and surely represented stiff competition for “City of Lover”).

“City Of Lover” will of course attract additional viewers via streaming; it is already available on Disney+ and Hulu.

A celebration of her 2019 album “Lover,” the special was filmed in Paris last year. On the heels of the broadcast, the album returned to the Top 3 of the US iTunes sales chart.

Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002. Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj. Contact Brian at brian.cantor[at]headlineplanet.com.

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