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Selena Gomez & Marshmello’s “Wolves” Day One Pop Radio Airplay In San Francisco, Dallas, More

“Wolves” received a healthy amount of opening day airplay.

Selena Gomez x Marshmello’s “Wolves” debuted at 11:30AM ET Wednesday.

By the end of the day, it had amassed a healthy amount of pop radio airplay.

According to Mediabase, its biggest support came from WiLD 94.9. The San Francisco-based pop station had played “Wolves” 15 times by the end of Wednesday.

Dallas’ Hot 93.3, the #2 supporter, contributed 12 first-day spins. Orlando’s XL106.7 offered 11 spins, while Chattanooga’s 103.7 KISS played the song 10 times.

Numerous other stations played the song between 1 and 6 times Wednesday.

“Wolves,” which is serving as the follow-up to Gomez’ “Fetish,” does not officially “impact” pop radio until November 7. The opening day airplay, however, reveals that stations have no interest in delaying their support.

Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002. Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj. Contact Brian at brian.cantor[at]headlineplanet.com.

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Brian Cantor