Sia & Kendrick Lamar’s “The Greatest” Impacts Pop Radio On September 27

Sia [Mary Ellen Matthews | RCA Press Photo]

Sia’s “Cheap Thrills (featuring Sean Paul)” spent six weeks atop the Mediabase pop radio airplay chart.

Will follow-up “The Greatest (featuring Kendrick Lamar)” also prove resonant at pop radio?

We’ll soon find out.

RCA has set a September 27 impact date for the song, which was released late Monday/early Tuesday and made available to programmers on Tuesday’s TM Studios HitDisc compilation. AllAccess first reported the 9/27 adds date.

Other songs tentatively slated to impact that day include Fifth Harmony’s “That’s My Girl” and Jordan Fisher’s “Lookin’ Like That.”

Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002. Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj. Contact Brian at brian.cantor[at]headlineplanet.com.