Tinashe’s “Superlove” Video Premieres, Crosses 1 Million Views On Day Two

Tinashe [Superlove Video | RCA Records]

Tinashe released the video for “Superlove” in advance of this week’s official pop radio impact.

Preceded with set photos that featured a scantily clad Tinashe on the beach, the video entered the market with considerable hype.

The hype drove significant upfront interest. By mid-day Saturday — its second day of release — the view count had reached 1 million views. As of press time at 7:15PM ET, YouTube lists the count at 1.063 million.

The video was directed by Hannah Lux Davis. JaQuel Knight provided choreography.

Watch the video below:

Brian Cantor

Brian Cantor is the editor-in-chief for Headline Planet. He has been a leading reporter in the music, movie, television and sporting spaces since 2002. Brian's reporting has been cited by major websites like BuzzFeed, Billboard, the New Yorker and The Fader -- and shared by celebrities like Taylor Swift, Justin Bieber and Nicki Minaj. Contact Brian at brian.cantor[at]headlineplanet.com.